Stay active on social media

5 Reasons to Stay Active on Social Media

Why you Must Stay Active on Social Media Do you wonder why you never get any tangible results from your social media accounts? You know what it’s like. The platform looks great; you start using it, then weeks turn to months, and you never do anything other than post content, or post nothing at all.[…]

Why Outsourcing Your Social Media is the Right Move

Why Outsourcing Your Social Media is the Right Move

To Outsource or not? The question of outsourcing your social media activities comes up frequently in our line of work. For 99% of small businesses outsourcing your social media activities is the right one. Ultimately, It will save you time and money and give you access to expertise and technologies your business will not have.[…]

Choosing the Right Social Channels

Choosing the Right Social Channels for Your Business

5 Easy Steps You know your business needs to utilise social media marketing but the very idea of attempting to decide which social channel is right for your business sounds like extra work you don’t need right now. Sound familiar? Social media marketing is big business but as someone who works with small business owners[…]

Shiny object syndrome

Shiny Object Syndrome and how to Overcome it

5 Ways to Overcome Shiny Object Syndrome There is a drastic difference between having ideas and being able to turn ideas into successful business ventures. As an entrepreneur or small business owner, you are naturally bursting with fresh ideas and boundless energy; however, channelling innovation into tangible success requires the ongoing management of shiny object[…]

Content Calendar

Why Your Business Needs a Content Calendar

An Essential Part of Your Toolkit You’re no doubt aware that to support your digital marketing plan, you need high-quality content. Publishing your content on the various platforms and monitoring things can sometimes feel overwhelming. That is when a social media content calendar becomes an essential tool and a crucial part of your social media[…]

Components of a Good Website

Components of a Good Website

There’s no doubt that a good website forms the backbone of marketing activity for many businesses. It cements the connection between the customer and a range of products and services, delivering the sort of engagement that keeps users coming back again and again. Website development has been made easier over the years with intuitive interfaces[…]

Imposter syndrome

Impostor Syndrome and Small Business Owners

Running a small business takes hard work and commitment so it’s not surprising that entrepreneurs suffer a crisis of confidence now and again when things get tough. Impostor syndrome is a much deeper mental health issue, however, one that can prevent small business owners from achieving their dreams. Here we look at what it is[…]